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Uneeq ebooks

Einstein's fundamentals of marketing.

Your free guide to activating personality within your brand – for the benefit of your entire marketing funnel.

About

Using Digital Einstein as a case study, we drill down into the marketing performance metrics delivered by putting a strong personality at the front of (and throughout) the customer journey. If you’re curious about the commercialization of virtual influencers, digital brand ambassadors and the new wave of humanized conversational AI, this eBook will help you prepare for what’s next – bringing the power of personality to your entire marketing strategy.

What’s inside?

We candidly share the impact of personality across our entire marketing funnel, including:

  • An overview of ‘Personality-Activated Engagements’
  • The metrics that make personality a must-have in marketing
  • How we activated personality using the world’s most famous scientist
  • What brand personalities could embody your brand
  • How any brand could do the same

What’s inside?

You’ll find answers to numerous questions, including:

The state of chatbots and explaining the digital divide in customer experience.

What are the key differences between chatbots and digital humans?

Which solution is ideal for your specific customer pain points?

What this looks like in practice: A retail case study Q&A.

When is the right time to start building a digital workforce?

More eBooks & Guides

The five laws of ethical digital human design.

The best digital humans are built to improve aspects of human life. This guide to ethical digital human design helps you make sure your projects are fit to do just that.

What are digital humans?

Digital humans are the only technology today that combines the emotional connection of speaking with a real person with the speed and scale of AI.

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